Tata Nexon 2023 vs Nissan Magnite vs Maruti Suzuki Jimny: Comparing Their Variants Priced Rs 10-12 Lakh for Tech-savvy Gadget Lovers

Written By: Kshitij Bisen
Published: February 25, 2024 at 03:45 AMUpdated: Updated: February 25, 2024 at 03:45 AM
 review

Tata Nexon 2023Nissan MagniteMaruti Suzuki Jimny

In this article, we will share

  • What a tech-savvy gadget lover looks for in a car
  • Tata Nexon 2023 vs Nissan Magnite vs Maruti Suzuki Jimny – a comprehensive analysis of their variants, technology, features and gadgets
  • How to pick the right car for you

Do these cars have innovative gadgets? Are these the most feature-rich cars in the compact SUV segment? Let’s find out.

What a Tech-savvy gadget lover looks for in a car

Here’s what to look for in a car as a tech-savvy buyer:

  • Hi-tech features: What advanced features such as infotainment system does the car have
  • Driver assistance: Does the car have tech-driven features to assist you in driving
  • Connectivity: Does the car have internet connectivity
  • Convenience: What features does the car have to enhance convenience

For gadget fanatics, a tech-loaded car with the latest connectivity and infotainment features is a must. They want a high-end system with smartphone integration, premium audio, voice commands, cloud-based apps, navigation and more.

Other modern kit like digital clusters, surround view cameras, HUDs, wireless charging also appeal greatly. Additionally, standout futuristic design and plush interiors enhance the hi-tech feel. Ride, handling and practicality assume lower priority over gadgets and uniqueness.

Why Tata Nexon 2023, Nissan Magnite and Maruti Suzuki Jimny are popular

The Nexon leads the pack here with its extensive features list surpassing both rivals. Right from the base it packs a 7-inch floating island touchscreen infotainment with Android Auto/Apple CarPlay, embedded navigation, natural voice tech, auto climate control, push button start, wearable smart key etc. – advanced kit that tech geeks crave.

Higher trims add ultra-premium 10-speaker Bose system, electric sunroof, smartwatch connectivity, air purifier and more. Neither Magnite nor Jimny match this level of indulgence. For unmatched equipment and futuristic appeal, the Nexon outshines competition to delight the gadget obsessed buyer.

Tata Nexon 2023, Nissan Magnite and Maruti Suzuki Jimny variants shortlist in Rs 10-12 lakh range

For Tata Nexon 2023, we have:

VariantPrice (INR) as on 22 February 2024
Creative₹11 lakhs
Creative Plus₹11.7 lakhs

For Nissan Magnite, we have:

VariantPrice (INR) as on 22 February 2024
Turbo CVT XV Premium₹10.2 lakhs

Tata Nexon Variants

Both pack attractive gadgets like 7-inch touchscreen, wearable key, push button start, climate control right from the base Creative variant itself. Premium variant enhancements on Creative Plus add to the allure. If you’re a performance enthusiast, you can read our comparison of the Nexon 2023 with Kia Sonet 2024.

Nissan Magnite Turbo CVT XV Premium

The Premium turbo CVT focuses on basics like 8-inch touchscreen, LED lighting, cruise control and rear camera. Lacks more advanced equipment gadget lovers crave. You can also read our guide to the most value-for-money variants of Nissan Magnite.

Our Pick for the Best variant among Tata Nexon 2023, Nissan Magnite and Maruti Suzuki Jimny for Tech-savvy gadget lovers

Tata Nexon Creative Plus

Right from the base Creative trim, the Nexon scores highly with segment-first gadgets like the wearable smart key, push button start, auto climate control, floating touchscreen with knob operated UI, iRA connected car technology etc. – kit tailored for the tech savvy.

The Creative Plus takes it further with additions like electric sunroof, smartwatch connectivity, air purifier, cooled glovebox, premium Arkamys audio and more. Clearly going over and above to pamper the gadget obsessed buyer.

In contrast, the Magnite lacks several of the Nexon’s segment-first futuristic equipment. Neither wireless charging, digital cluster nor driving modes are available. More importantly, its dated infotainment is no match for the slick Tata unit.

So for the customer wanting the latest in-car features along with standout style, the Nexon Creative Plus spoils them with options at excellent value – making it the undisputed choice.

The Top Choices

As Jimny lacks any advanced features expected by gadget fans, only the Creative Plus and fully-loaded Magnite Premium make the cut. But the Nexon still walks away with it based on its segment-leading equipment list, futuristic appeal and value pricing. Ultimately gadget obsession favors the undisputed domain leader here – the Tata Nexon.

If you’re interested in reading more such face-to-face comparisons of popular car variants, head over to our Buying Advice section.