Honda Elevate And Amaze Elite Editions Launched
Honda Cars India has added new features to two of its popular models, the Elevate SUV and the Amaze sedan, without increasing prices. These new features are part of what Honda calls the Elite Pack, introduced during the Great Honda Fest. This move is aimed at keeping Honda cars attractive to buyers in a market where other brands keep adding new features to win customers.
With this offer, the Elevate now gets a 360-degree camera system and seven-colour ambient lighting. The Amaze gets more official accessories to allow buyers to customise their cars. These additions help Honda close the gap with rivals that offer more features for the same price.
New Additions Improve Safety and Comfort
One of the most useful new features is the 360-degree camera for the Elevate. Until now, Honda only offered a side view camera called LaneWatch. But the new system shows a full top-down view of the car, helping drivers park easily and avoid obstacles. It comes with a two-year warranty and is installed directly at the dealership.
The other addition is ambient lighting with seven colours. This lights up the inside of the car in different patterns and colours. It connects directly to the car’s system and comes with a one-year warranty. These features are often only seen in more expensive cars, so getting them without a price hike is a good value.
Elevate Competes in a Tough Segment
The Elevate is competing in a segment filled with feature-packed cars like the Hyundai Creta and Kia Seltos. These rivals offer things like sunroofs, ventilated seats, and advanced safety systems. At a starting price of ₹11.91 lakh, the Elevate is priced well, but buyers often want more features for their money. The new Elite Pack helps address these demands without changing the price.
Even though the new features are not part of all variants, Honda is offering them in trims where they are most needed. This way, they don't take away the premium feel of the top-end versions but still attract more buyers.
Amaze Offers More Options for Buyers
The Amaze sedan now comes with more official accessories through dealerships. Buyers can choose from three kits: Basic, Signature, and Utility, or buy items separately. These include front parking sensors, ambient lighting, and tyre pressure monitors.
This is important because small sedans like the Amaze are slowly losing out to compact SUVs. By offering more ways to personalise the car, Honda is giving buyers a reason to stick with the Amaze instead of switching to another brand.
A Step Towards Being More Competitive
Both the Elevate and Amaze now also support wireless Apple CarPlay and Android Auto, making it easier to use your smartphone with the car. All installations are handled by trained technicians at Honda dealerships, and warranty coverage stays safe.
While this isn’t a full update or facelift, it shows that Honda is ready to change its usual approach. Instead of sticking to basic features, the company is now listening to what customers want. These new tech additions are small but important steps that could help Honda keep up with its rivals in today’s competitive market.