Jeep Compass And Meridian Now Available At MASSIVE Discounts Up To Rs. 3.9 Lakh
In a move that’s turning heads across the automotive market, Jeep has rolled out hefty discounts of up to ₹3.9 lakh on two of its most prominent SUVs: the Compass and the Meridian. These figures aren't minor tweaks or limited dealer offers. They signal something much bigger. At the heart of it is a story of declining relevance, looming regulation, and the slow exit of two models that once held considerable promise.
A Desperate Push Before the Curtain Falls
The generous price cuts on the Compass and Meridian are not part of a seasonal promotion or a bid to spark excitement. Instead, they’re a last-ditch effort to clear out stock of models that are nearing the end of their road.
Both vehicles are set to be discontinued ahead of the implementation of Bharat Stage 7 (BS7) emission norms, which are expected to be more stringent and require a new generation of powertrains and compliance tech.
Rather than invest heavily in upgrading the existing platforms, Jeep appears to have decided that pulling the plug is more financially prudent. This strategic retreat from these models coincides with steadily falling sales, suggesting that demand has been soft for a while and inventory has been building up at dealership lots.
Discount Break-Up: What You Actually Save
Jeep is offering substantial price cuts across various variants of the Compass and the Meridian, with benefits coming in the form of direct cash discounts, exchange bonuses, and corporate offers.
For the Jeep Compass, total benefits go up to ₹2.85 lakh, comprising:
• Cash discount of up to ₹1.50 lakh
• Exchange bonus of ₹50,000
• Loyalty and corporate schemes of around ₹85,000 combined
For the Jeep Meridian, the discounts go even further, up to ₹3.90 lakh, including:
• Cash discount of ₹2.50 lakh
• Exchange bonus of ₹75,000
• Corporate and loyalty benefits of up to ₹65,000
The exact figures vary by location, variant availability, and dealer stock, but these headline numbers make it clear that Jeep is not holding back in its attempt to liquidate inventory.
Discounts Reflect Market Pressure
Jeep's decision to slash prices by such large margins is less about celebrating customers and more about unburdening dealerships. For the Compass, which was once positioned as a stylish, premium alternative to mid-size SUVs, sales have dried up amid newer, more feature-rich competition. Meanwhile, the Meridian, despite offering three-row seating and more power, struggled to gain traction in a segment dominated by Toyota's Fortuner and the newer, more tech-heavy rivals from Korean and Japanese brands.
The brand’s sales numbers have been sliding month after month. With very few takers and no significant updates planned for either model, the only logical step was to offer irresistible discounts to move units quickly.
Should You Still Consider Buying One?
At these discount levels, the Compass and Meridian become tempting propositions, especially for those who value build quality, solid road presence, and rugged styling. The Compass still has a loyal fanbase that appreciates its premium feel and off-road credibility, while the Meridian offers a more accessible entry into the full-size SUV segment.
However, potential buyers need to walk into the showroom with eyes wide open. With both models likely to be completely phased out, resale value will inevitably take a hit. More importantly, while Jeep has assured continued after-sales service and support, availability of spare parts could become an issue in the long run, especially for less commonly used components.
It’s worth noting that Compass and Meridian are not just being discontinued in name. Once BS7 norms are in place, these variants, engines, and possibly even the platforms will become obsolete in India. That puts a question mark on long-term serviceability and warranty claims, which may hinge on how long Jeep continues to stock critical parts.
End of an Era, But a Smart Time to Bargain?
There’s a certain irony in the fact that the Compass, which marked Jeep’s major foray into the Indian market with much fanfare in 2017, is now being phased out quietly with price slashes and limited announcements. The Meridian, its larger sibling, didn’t even get that kind of initial buzz and failed to leave a strong impression despite its potential.
Still, if you’re looking for a mechanically sorted SUV that feels more European in character than its Asian rivals, this might be your only shot to grab one at a compelling price. The vehicles themselves are not flawed. They are simply caught in a changing regulatory and competitive landscape.
In the end, the discount isn’t just about money saved. It’s a reflection of where the Jeep brand stands in the current market. For the right buyer, the deal could offer genuine value. But it comes with the caveat of accepting that the Compass and Meridian are no longer the future of Jeep in India. They are the past, and this is their final clearance.