Tata Curvv.EV TV Ad Released, Launch On 7th August
The Tata Curvv.ev’s official launch date of August 7 is approaching quickly, and prior to it, the company is sharing new TVC’s of this highly anticipated coupe SUV. In the most recent video, this unique electric coupe-SUV was seen taking on the extremely difficult climb of the Sandakphu mountain peak. This particular video shows the extreme capabilities of this upcoming all-electric SUV in the wild terrain of the Sandakphu mountain in Singalila Ridge.
This new TVC comes courtesy of Tata Motors Cars‘ official channel. It starts off with the voice in the video mentioning that for the final tests, the Tata Curvv.ev was taken to the Sandakphu mountain. Following this, it shows the car being parked in a tent base setup at the foothill of this mountain.
Following this, the Curvv.ev can be seen getting fully charged and also being tweaked by the company’s technical team. After this, the car is shown to the driver, who was seen wearing Tata EV safety gear and a helmet. Next up, the drive to the top of the Sandakphu mountain begins.
Tata Curvv.ev: Exterior
This particular video shows the Tata Curvv.ev in its final production specification. It can be noted that the SUV at the front will get a closed-off grille with the Tata logo in the center. What has also been shown is that the charging port of the Curvv.ev will sit just behind the Tata logo.
It will also get the same connected LED DRL as the Tata Nexon EV. The lower portion of the front bumper also looks similar to that of the Nexon EV. Apart from this, the video also shows the new aero-disc style alloy wheels finished in black and silver.
The rear has also been fully shown, which looks extremely beautiful with its full-length LED taillights. The sloping roofline adds to the premium appearance. Following this, the car is then shown taking on the extremely challenging terrain of the Sandakphu mountain.
It is shown being driven on the smooth tarmac and then also on the very bumpy roads of this mountain climb. The video also shows the Curvv.ev taking numerous sharp S turns on the hill. It also shows this electric SUV taking on the road with a 60 percent gradient completely filled with rocks.
Tata Curvv.ev: Interior
During the video, a glimpse of the interior is also shown. From this small part, we can note that it will get a dual-tone interior with a black and white combination. The top half and lower half will be finished in black. Meanwhile, the center part of the dashboard will be finished in a lighter shade.
The interior looks very similar to the one that we have seen on the Nexon EV facelift. This means that the center of the dashboard is dominated by a 12.3-inch touchscreen infotainment system. It will come with the Tata Arcade.ev, Wireless Apple CarPlay, and Android Auto.
The Curvv.ev will also come equipped with touch-based HVAC controls and a wireless charger. Another important highlight noted from the interior is the four-spoke gloss black steering wheel with the illuminated Tata logo. We have already seen this in the Tata Harrier and Safari. The video then shows the Curvv.ev finally conquering the Sandakphu mountain and reaching the top to meet its siblings.
Tata Curvv.ev: Powertrain
As per the recently leaked reports, the Curvv.ev will come offered with two battery packs. The first will be a 40.5 kWh battery pack borrowed from the Nexon EV. Meanwhile, the other will be a 55.5 kWh battery pack which will offer around 600 km on a single full charge.